Become an RSC Pro
Heat Cable Installer
Ice dam events are not going away. RSC Pro gives you direct access to a complete, contractor-focused heat cable system built for fast installs, fewer problems and strong margins, backed by a 10-year warranty and same-day shipping from Minnesota.
Here’s what one of our contractors has to say about working with us:
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Are you a professional who is looking to become a reseller of Radiant Solutions Products? Apply to become a Radiant Solutions Pro Installer.
Not ready to apply yet? Let’s talk through your market, your current setup and your goals to see if RSC Pro is the right fit.
What You Gain as an RSC Pro Contractor
Direct Manufacturer Pricing
We’ve never been interested in putting layers between us and the contractors who install our products. Working directly with you means competitive pricing, faster answers and support from people who genuinely care about your success.
Same Day Shipping, Year-Round Supply
Our goal is simple: make it easy to do business with us. We maintain strong inventory levels, answer the phone and ship most contractor orders the same day so you can focus on growing your business.
We Have Your Back in the Field
Your reputation is on the line with every installation. Whether you need layout advice, product recommendations or help solving a tricky situation, you’ll have direct access to people who understand this business inside and out. We treat contractors like partners, not purchase orders.
No Hassle 10 Year Warranty
We build it to last and we back it if it doesn’t. Zero games. If issues arise, you talk to a real person who helps resolve them quickly. We stand behind our product and the contractors who install it. That is how partnerships are supposed to work.
Sell a System, Not Just Cable
Most manufacturers just sell products. We help contractors sell solutions. From our complete product ecosystem to our homeowner sales tools, proposal resources and proven sales process, we help you build confidence, stand out from competitors and close more jobs.
Your Cable Command Center
Access ordering history, estimating tools, training resources and project materials in a single dashboard so quoting is faster and reorders are simple. Our Pro Portal helps keep your business moving.
Tools to Lead Your Market
We’ve spent decades learning what works and what doesn’t when it comes to selling heat cable systems. That’s why we provide more than products. We give contractors the sales and marketing tools, educational resources and professional content needed to build trust and win more jobs.
Our goal is simple. Equip you with advantages your competitors do not have.
How It Works
Get Approved & Start Selling
- Apply to become a Pro
- Get approved
- Gain access to Pro benefits
Installer Directory
When you join RSC Pro, your company is listed in our national installer directory so homeowners and property managers can find you locally.
Benefits include:
- Increased credibility
- Inbound lead generation
- No additional marketing spend required
- Be highlighted in the RSC Pro ‘Project Showcase’
Own Winter in Your Market
Heat cable installation is a high-margin service that can fit seamlessly into your existing operation. Your current crews. Your existing tools. No specialty training required. Many RSC Pro contractors gross between 60–70%.
In markets where winter damage drives urgency, prepared contractors capture meaningful revenue while strengthening long-term customer relationships. It is straightforward work with outsized return.
RSC is more than a place to buy cable. We’re a business partner. Our goal is to help you own this category in your market. From sales training and proposal language to estimating templates and documented installation resources, we provide the tools to compete at a higher level.
When you win, we win.
Built from the Field
Steve Kuhl started his first business in 1988 (at 17) and went on to build multiple successful companies, including The Ice Dam Company, the first and still largest ice dam removal company in North America.
After installing miles of heat cable from other manufacturers through the 90’s, he saw the flaws firsthand: poor innovation, weak support and systems that created more problems than they solved.
In 2015, he founded Radiant Solutions Company to build a better system, premium self-regulating cable, smarter accessories, and real contractor support.
Today, RSC holds multiple patents and is trusted by hundreds of installers nationwide. For Steve, this isn’t about just selling cable, it’s about growing a company that actually treats contractors like partners.
Upgrade Your Heat Cable Game
Heat cable demand is not going away and contractors who are prepared capture it will win. RSC Pro provides the system, support and structure to do it right.
Apply today and build a smarter, more profitable service line.
Let's talk through your market and your goals?